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Design Thinking Workshop



Electrolux AB (commonly known as Electrolux) is a Swedish multinational home appliance manufacturer, headquartered in Stockholm. It is consistently ranked the world's second largest appliance maker by units sold after Whirlpool. Electrolux products sell under a variety of brand names (including its own), and are primarily major appliances and vacuum cleaners intended for consumer use. The company also makes appliances for professional use. Electrolux has a primary listing on the Stockholm Stock Exchange and is a constituent of the OMX Stockholm 30 index.


Electrolux wanted to introduce a Design Thinking mindset to high achievers as part of their talent development program. They engaged Collective Campus to upskill the team in Design Thinking, including the tools required to apply it on key organisational projects.


Collective Campus delivered a half day session in Singapore for the team to help them:

- Develop a detailed understanding of Design Thinking as a creative problem-solving mindset 

- Build hands-on knowledge in use of best practice tools and templates.
- Develop strategies to adopt behaviours required to embed Design Thinking in the culture
- Learn how to develop concise pitches for management to ensure buy-in to progress ideas further
- Take the initial steps in navigating their team projects with Design Thinking


The team gained a deep understanding of the value in applying Design Thinking to their projects. The workshop helped facilitate an end to end understanding of Design Thinking and provided the team with a key selection of tools to develop, prototype, and pitch their ideas. The processes and tools learned allowed participants to hit the ground running with their team projects straight after the completion of the workshop.