Delight People with the Unexpected
Humans beings are an interesting bunch. What we yearn for one day, we take for granted the next. Over the past one hundred years, we’ve learned to take electricity, running water, healthcare and the fact that we have an abundance of food that comes from all corners of the globe for granted. We have a tendency to normalise any positive experience after repeat exposure to it, eventually nullifying it. We find ourselves bored with what once filled us with joy and seek out longer, more intense experiences, forever ‘chasing the dragon’ and that high of the first time.