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We interviewed Justin Banon from Boson Protocol to gain a better understanding of potential, risks and opportunities presented by the metaverse.
While the term ‘metaverse’ has come to characterize all things web 3.0, and in particular virtual worlds proposed by Meta, Decentraland, and The Sandbox, the reality is that web 2.0 applications such as social media, or even older virtual world applications such as Second Life, were metaverses of their own. Games such as Fortnite, Roblox, World of Warcraft, and League of Legends are all examples of metaverses.
We interviewed Jack O'Holleran from Skale Labs to gain a better understanding of potential, risks and opportunities presented by the metaverse.
So you’ve got a piece of digital art - an image, a song, a sound effect, a video - and you want to turn it into an NFT and sell it online? There are a handful of platforms that make it really easy to do just that, will typically cost you between $70 to $140, and will get your NFT into a digital marketplace almost immediately.
You’ve no doubt heard a lot about NFTs or non-fungible tokens by now. If for whatever curious reason you haven’t, they’re essentially a form of digital goods that can be purchased and traded online, much like art is traded in the real world. A number of brands are now realizing the brand and revenue-building potential of NFTs.
So you’ve probably been hearing a lot about the metaverse lately, especially since Facebook changed the name of its parent company to Meta, pre-empting a move into a brave new virtual world.
So you’ve got a big marketing budget, and are wondering whether it’s worth dabbling in the metaverse. Given that Travis Scott’s concert on Fortnite drew over 12 million views, I get it. But what are your options in this still embryonic phase in the evolution of the metaverse? While the following is by no means an exhaustive list, they represent some of your first ports of call.