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So you chanced upon a serious customer pain point and built a solution that costs less to deliver than customers are willing to pay for it.
How leading indicators can help you validate market appetite and raise capital
A poor internal communication strategy can hurt your bottom line.
So you’ve got a piece of digital art - an image, a song, a sound effect, a video - and you want to turn it into an NFT and sell it online? There are a handful of platforms that make it really easy to do just that, will typically cost you between $70 to $140, and will get your NFT into a digital marketplace almost immediately.
So you’ve probably been hearing a lot about the metaverse lately, especially since Facebook changed the name of its parent company to Meta, pre-empting a move into a brave new virtual world.
So you’ve got a big marketing budget, and are wondering whether it’s worth dabbling in the metaverse. Given that Travis Scott’s concert on Fortnite drew over 12 million views, I get it. But what are your options in this still embryonic phase in the evolution of the metaverse? While the following is by no means an exhaustive list, they represent some of your first ports of call.
Is it possible for a large corporate behemoth to acquire a small, independent company, without losing the essence of what made it great in the first place?
The food and beverage industry is one of the most tightly regulated and hardest to compete in. The recent pandemic showed how essential the industry is, but how fragile it can be as well.
Talent is the most valuable asset for any company. It's essential to invest in training and other development opportunities to allow your employees to stay on top of their game, but it's also crucial to protect your talent from outside forces.
Artificial Intelligence is a broad computing term used to describe any non-human code, program, or machine that can intelligently learn in a way that follows or exceeds human, logistical traits.
Approximately 91% of B2B sales are influenced by word of mouth. But referral processes used by most law firms are ad-hoc and informal at best. Fortunately, there are a number of tech-enabled referral platforms on the market that can not only ramp up your referral marketing efforts by an order of magnitude or more, but make it both easier to do, and easier to incentivize referrals.
In an increasingly competitive environment, one that has been further rocked by COVID-19 and the shift to predominantly online selling, law firms and their lawyers are having to find new and novel ways to win business. Here are just a few ways that lawyers can differentiate themselves when it comes to business development.
As COVID-19 continues to wreak havoc on the working world, the nature of how we do things continues to change. With travel limited, and with a growing number of organizations embracing fully remote or hybrid setups, traditional face-to-face business and relationship development opportunities are dwindling. But this can give lawyers, who take the time to embrace online relationship development techniques, the upper hand.
Social media might be construed as the plaything of swole bros and booty-happy influencers, but that doesn’t mean it isn’t an incredibly powerful business development tool for legal and professional services firms.
95 percent of converted leads are reached by the sixth follow up attempt, but 44 percent of people give up after just one attempt. This is especially true in the legal sector, where business development for the most part is left to partners and managing associates to handle, most of whom learned from who came before them. As a result, the methods lawyers used to win business today are typically as informal and ad-hoc as they were in the 90s. By taking the time to break this mould and adopt modern business development tools and techniques can give lawyers a serious competitive advantage over their peers.
Knowing the latest on the ecommerce industry could be the difference-maker between building a successful business and failing before you reach your goals.
Rocco Monteleone is the Chief Innovation Office at Haster. Joining the company in 2020, he has been one of the leading experts in digital innovation in Italy.
Bob Cooper is the Chief Innovation Officer at J.W.Pepper - the world’s largest sheet music retailer with over 1 million titles in its catalog.
Roger Espejo is the Chief Innovation Officer responsible for collaborative design, development and delivery of a future-focused vision for Wedge Global.
Joining Enfoca in 2019, Steven has over 11 years of experience leading transformation and innovation processes in different industries (CPG, retail, services). Previously responsible of the Customer Experience Strategy at Rimac, he has also served as the founder and head of the Digital Innovation and Advanced Analytics Center for Inretail Pharma (part of Intercorp group).
Kevin Dunckley is the Global Director responsible for Sustainable Innovation and creator of HH Global's industry leading Innovation with purpose program.
Stephen Hawking was believed to have said that “intelligence is the ability to adapt to change”. False attribution or not, in a world where the rate of technological change continues to accelerate, and the uncertainty surrounding COVID-19 further stymies our ability to make decisions about the near future, adaptability is an intelligent policy.
Business is perpetually changing - this is an unavoidable fact that sooner or later, all businesses will have to come to terms with. It isn’t uncommon to come across businesses determined to stick to the processes and approaches that got them to where they are today - the thing is, the business environment is constantly changing, and for businesses to be successful they need to keep up with it.
With the current state of the economy amidst COVID-19, innovation has never been more important. In the post-pandemic market, having the ability to innovate will be crucial in seeing success, ensuring that you remain competitive, and coming out on top.
Innovation is what drives any organization. It is what takes it to the next level. It is how even the best employees can use their skills to their fullest potential.
Remote Workers Shouldn’t Miss Out on Office Perks
Entrepreneurship is a rare thing. Not everyone will have the diverse combination of traits and skills that make a successful entrepreneur - one who is dedicated to their innovations, with resolute persistence and passion that sets them apart from the competition and brings their ideas to life.
Business, Creativity and Life Lessons from the Music Industry
Bauer Media Australia today announced the closure of eight titles, including the iconic ELLE Australia, InStyle, Harper’s Bazaar, Men’s Health Australia, Women’s Health Australia, Good Health, NW and OK! Australia.
What people really want is meaningful work and meaningful relationships.
Why a positive review is oftentimes anything but positive.
The chief executives of the world’s four biggest tech firms appeared before Congress this week.Amazon CEO, Jeff Bezos, was there to defend against Antitrust allegations that Amazon has been undercutting competitors by pricing products at a loss that only it can sustain, thus shutting out competitors in the long-term.
Symmetry is something that the human mind is innately drawn to, and something we find beautiful.